A new report from an established leaker claims that a double-digit number of LEGO BrickHeadz sets will see a price increase in 2026. One of LEGO’s most affordable product lines is thus purported to become less budget-friendly next year, with some sets expected to receive price hikes of up to 33%.
LEGO sets in the U.S. haven’t seen any widespread price increases over the course of 2025. However, some targeted pricing adjustments were observed in March, when four kits based on Jurassic World Rebirth—76960 Brachiosaurus Discovery, 76972 Raptor Off-Road Escape, 76973 Raptor and Titanosaurus Tracking Mission, and 76976 Spinosaurus and Quetzalcoatlus Air Mission—were marked up by between 5% and 10%.
2026 LEGO Lord of the Rings Set Detailed with Eye-Watering Price in New Leak
Days after the latest LEGO LOTR set leak, another credible source shares some new details about the 2026 kit, including an eye-watering price range.
Leak Details 13 LEGO Set Price Hikes Reportedly Planned for 2026
A broader wave of price hikes is now said to be coming in 2026, according to carter_bricks04. Taking to Instagram in late December, the well-known leaker identified 13 LEGO sets that are allegedly in line for a price increase next year. Ten of these are BrickHeadz kits, including some of the most affordable Disney and Pixar sets that LEGO currently offers. The largest change by percentage is reportedly planned for set 40619 EVE and WALL-E, which is expected to rise from $14.99 to $19.99, a 33% increase. Another three BrickHeadz sets are also said to be receiving 30% price hikes: 40797 Eeyore, 40795 Luke Skywalker (Rebel Pilot), and 40674 Stitch.
LEGO Set Price Hikes Rumored for January 2026
Apart from the ten BrickHeadz sets, the 2026 price hikes are also said to encompass three upscaled models of some of LEGO’s classic minifigures, including 40820 Santa and 40819 Racing Driver. Each is rumored to rise from $54.99 to $59.99, representing a 9% markup. According to the same source, all 13 of the newly leaked price adjustments are set to go into effect on January 1. It remains unclear whether the changes apply only to the U.S. market or if other regions will be affected as well. The former appears more likely, given LEGO’s history of implementing regional price adjustments based on factors such as local taxes and currency fluctuations. In this case, carter_bricks04’s leak does not provide any explanation for the alleged increases.
If LEGO is already planning a double-digit number of price hikes on January 1, that naturally raises the possibility of further markups later in 2026. However, there are currently no firm indications of such a move. What appears more certain is that some of LEGO’s highest-profile 2026 sets may debut at higher prices than comparable kits from previous years, particularly in relation to their piece counts. This is largely attributed to the upcoming LEGO Smart Brick push that’s expected to be spearheaded by its first-ever Pokemon theme in 2026. Although formally announced in 2025, the Smart Brick platform—featuring a rechargeable brick equipped with sensors, lights, and speakers—has yet to see a wide release.
Source: Brick Fanatics
