Nagpur, 21st April 2025
Pune-based Kinetic Green has announced the commencement of deliveries of pink e-rickshaws to women beneficiaries, following its contract with the Maharashtra Government’s Women and Child Development Department.
The initiative aims to empower 10,000 women micro-entrepreneurs, with Kinetic Green playing a pivotal role in achieving this objective.
Sullaja Firodia Motwani, the founder and CEO of Kinetic Green, revealed that the delivery launch was officiated by the Honorable Chief Minister of Maharashtra, Shri Devendra Fadnavis, alongside the dynamic Minister of Women and Child Development, Aditi Tatkare, in Nagpur.
“We have been diligently working to train the women beneficiaries, assisting them in obtaining licenses and facilitating access to financing. Kinetic has established partnerships with several prominent financiers and banks, along with an exclusive collaboration with MahaMetro, enabling our women drivers to provide specialized last-mile connectivity for metro passengers. Additionally, we are ensuring a robust service, spare parts, and charging infrastructure through our dealer network.”
Kinetic Green also reports the successful implementation of similar programs in various states. In Uttar Pradesh, the company has provided 10,000 e-rickshaws to cycle rickshaw pullers, while in Andhra Pradesh and Tamil Nadu, it has deployed 5,000 e-carts for waste management. Furthermore, in Odisha, e-autos have been introduced for micro-entrepreneurs, as noted by Motwani.
