- Tesla is getting creative trying to entice customers.
- After disappointing sales in the first half of the year, Tesla is offering several perks to new owners.
- Among them: 0% financing, free upgrades and free Supercharging.
Tesla sales have been on a downward trend for several quarters, so the company is bringing out everything it has to convince wannabe customers to buy a new EV. Well, everything, except coming up with a new, more affordable model.
You can check out all the deals on every new EV in the United States in our comprehensive roundup here, but when it comes to Tesla, the list is quite long. For starters, every new Tesla that’s delivered by September 30 gets a $7,500 lease incentive. On top of that, they get a free one-month trial of the company’s Full Self-Driving (Supervised) advanced driving assistance system, as well as a free trial of the Premium Connectivity feature. The Model 3 and Model Y come with a 30-day free trial, while the Model S, Model X and Cybertruck come with a one-year trial.
Tesla Cybertruck sales plummeted in the second quarter. So now Tesla is offering a free wheel upgrade and 0% APR financing.
Photo by: InsideEVs
But that’s not all. Every Tesla EV except the Cybertruck gets a free upgrade, while the Model 3 and Cybertruck come with 0% APR financing if you buy the company’s FSD feature. The Cybertruck also gets a free upgrade to the 20-inch Cyber wheels with all-terrain tires, while the Model 3 comes with 18 months of free Supercharging if you pay with cash.
Meanwhile, the automaker’s breadwinner, the Model Y crossover, gets a reduced APR financing rate of 3.49% (down from 5.54%) and a lower lease rate of $349/month (down from $399) when signing a 36-month contract with $3,000 down.
This is good news for anybody who was holding back from getting a new EV, and it’s even better news for Tesla customers who already bought FSD and didn’t want to pay for it a second time. It’s worth noting that Tesla has offered free FSD transfers for a few months, even though the company’s CEO, Elon Musk, previously said that the company would offer the perk as a one-time opportunity.
With the $7,500 federal tax credit going away at the end of September and car prices expected to increase across the board, this might be the best time to get a new EV if you can afford it. Tesla knows this and is trying to capitalize on the uncertainties that lie ahead by getting rid of its inventory as fast as possible.
Despite selling 31,000 fewer cars in the first half of the year compared to 2024, Tesla still commands roughly half of the American EV market. That said, its fall from grace did not stop the industry from gaining ground, with other companies picking up the slack and moving the needle in the right direction. According to Cox Automotive, EV sales in the first half of the year went up by 1.5%.
