- Citing slowing demand for battery-powered vehicles, Stellantis has canceled its electric Ram 1500 pickup.
- The Ram 1500 REV had faced several delays as Stellantis struggled with its electric Dodge and Jeep models.
- Meanwhile, the range-extended Ramcharger, which uses a gas engine to charge the battery, will be renamed the Ram 1500 REV instead.
Ram won’t be going all-electric after all.
Stellantis, the European-American parent company of the truck brand, announced today that the battery-powered 2026 Ram 1500 REV has been canceled. “As demand for full-size battery-electric trucks slows in North America, Stellantis is reassessing its product strategy and will discontinue development of a full-size BEV pickup,” the automaker said in a news release. “Ram is improving market competitiveness and growth while maintaining pricing power through products, services and electrified offerings.”
The electric Ram truck, expected to be a competitor to the Ford F-150 Lightning and Chevrolet Silverado EV, had already seen several delays. Though it debuted in concept form in early 2023, the Ram 1500 REV was later pushed back to 2025, then early 2026, then mid-2027. Now, it has been delayed to “never.”
But Ram isn’t abandoning electrified trucks entirely. The brand said today that the range-extender Ramcharger, which will use a gas-powered V6 to recharge its battery, will go on sale next year. Confusingly, it will now be named the Ram 1500 REV instead.
“This vehicle will set a new benchmark in the half-ton segment, offering exceptional range, towing capability and payload performance,” Ram officials said in a statement.
Photo by: Ram
The move is another future-facting setback for Stellantis, which has struggled with both its electric strategy and the high costs and dwindling sales of its Ram and Jeep brands. Aside from the basics of selling competitive gas-powered cars and trucks, Stellantis’ electric-powered Dodge and Jeep models have been received poorly and dogged by subpar range and charging specs.
At the same time, the electric pickup space is a challenging one, with battery costs remaining high and many trucks struggling to meet the towing and hauling demands of American buyers. And without fuel economy regulations to meet, Stellantis has largely been given a pass to ease off of electric power and lean into gas-powered vehicles, for however long that strategy may last them.
Contact the author: patrick.george@insideevs.com
