- Ford sold a record number of Mustang Mach-Es in August.
- Despite tariffs on the Mexico-built electric crossover, the 2025 Mach-E is cheaper and better than the 2024 version.
- The automaker’s electrified line-up, including hybrids, plug-in hybrids and EVs, had their highest August sales ever.
Ford EV sales reached new heights in August. The automaker sold 10,671 units combined of the Mustang Mach-E, F-150 Lightning and the E-Transit last month, representing 19.3% sales growth over the same period last year.
The bulk of those sales were driven by the Mustang Mach-E, which has ranked among America’s most popular electric crossovers since it first went on sale in late 2020. The Dearborn automaker sold 7,226 Mach-Es last month, a 35.3% year-over-year increase and the highest monthly total on record.
The F-150 Lightning also fared well, clocking a 21.2% sales growth with 3,217 units sold. Sales of the E-Transit cargo van, meanwhile, plunged 76% to just 228 units.
Despite their age, Ford’s EVs are holding up well. The Mach-E, now more than four years old, received a major refresh for model year 2026. Built in Mexico, the updated version got cheaper this year despite new tariffs. It now comes with a standard heat pump for better cold-weather range and the latest BlueCruise advanced driver assistance system (ADAS) with automatic lane changes.
Ford has also been offering a complimentary Level 2 home charger and installation since last year to its EV customers.
Ford hybrid sales were up 14.5% in August, with 18,773 units sold. The brand groups the sales of its hybrids and gas-only models, so it’s unclear how many units the automaker exactly sold for individual hybrid models. However, sales of the automaker’s entire electrified line-up, including EVs, hybrids and plug-in hybrids, grew 16.2% year-over-year, totaling 29,444 units.
Analysts expect record EV sales in the third quarter as buyers rush to claim the $7,500 federal tax credit, which expires on Sept. 30. Experts have predicted a possible slowdown in the fall, though so far in the year the market has shown little sign of cooling. General Motors, Hyundai and Kia also reported record August EV sales this week.
However, Ford can’t rely on the Mach-E and the F-150 Lightning forever. After several delays and billions of dollars in losses, the automaker is working to change that. Ford will launch a new electric truck that it claims will start at $30,000, ride on a completely new architecture and will be made using radically different manufacturing processes.
That truck is due in 2027, and it’s just the kind of reset Ford will need to stay competitive in a post-tax-credit EV market.
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