HYDERABAD, 19th May 2025: Homegrown battery maker ‘PURE’ has confirmed plans to expand its energy storage technology footprint into Canada by forming a partnership with local firm Charge Power Inc to extend the company’s product line to North American consumers through a co-branding arrangement.
The collaboration will focus on grid-scale products in the United States, as well as commercial and grid-scale applications in Canada. PURE’s founder and Managing Director, Dr. Nishanth Dongari, has stated that the company will retain all intellectual property rights to protect its technologies as it expands globally.
The collaboration is said to be the culmination of eight years of product development and installation efforts in the residential, commercial, and industrial sectors. Dongari expressed confidence that the company’s “innovative, durable, and reliable energy storage products” will be well received in the US and Canadian markets.
Charge Power’s Managing Director, Ravi Pinnelli, stated that PURE’s technologies are consistent with the company’s mission of providing resilient energy storage solutions. “This partnership is uniquely positioned to deliver value to residential, commercial, and grid-scale customers,” he said.
The North American energy storage market is expected to expand significantly, with the US market reaching $70.7 billion by 2033 at a 13.9% CAGR. The Canadian market is expected to reach $18.38 billion by 2030, representing a 15.8% CAGR. This expansion is being fuelled by the increased use of renewable energy sources like solar and wind power.
PURE was incubated at i-TIC, IIT Hyderabad, and now owns over 100 intellectual properties. The company operates throughout India, with over 80 dealerships and a customer base of over 80,000.
Charge Power, headquartered in Toronto, specialises in large-scale Battery Energy Storage Systems (BESS) projects across North America and has over ten years of industry experience. The company offers technology-agnostic solutions to help clients meet their energy objectives.
PuREPower products are powered by lithium-ion batteries, power electronics, and an AI platform that allows for remote monitoring. The system uses thermal management technology, which includes cooling at the cell, pack, and rack levels.
