Investment under Rs 4 Crores for Sourcing EV Technicians from 130 ITIs
NEW DELHI, May 28, 2025: Maruti Suzuki has announced plans to train 4,100 technicians from 130 Industrial Training Institutes (ITIs) spread across 24 states and 4 union territories in India in preparation for the September launch of its first battery electric vehicle (BEV), the E Vitara.
Approximately 4,100 students will be prepared for industry job placements upon completion of this initial training programme. By covering the maintenance needs of upcoming EVs and HEVs, the high-voltage training will equip technicians to manage the demands of the E Vitara and other hybrid models.
Maruti Suzuki’s service support team for the E Vitara, other Smart Hybrid cars, and even other BEV manufacturers will hire these talented students, who will eventually become technicians.
Maruti Suzuki India Limited’s Senior Executive Officer of Corporate Affairs, Rahul Bharti, stressed the value of having skilled technicians on hand to meet the growing industry demand for specialised EV servicing. “The objective is to maximise the country’s adoption of Battery Electric Vehicles (BEVs),” he said.
When we looked into the reasons behind the low uptake of EVs, we found that consumers’ trust in after-sales support was a major obstacle. This is an area where Maruti Suzuki excels. Even though only 100 cities account for 90% of EV sales, Bharti stated, “We aim to reach 1,000 cities with more than 1,500 workshops prepared to offer BEV service support.” He underlined that skilled technicians are the first step towards a strong foundation of high-quality service.
Over 4,100 students will be trained annually through our High Voltage Training Corporate Social Responsibility (CSR) program, which is implemented in approximately 400 Industrial Training Institutes (ITIs) throughout India.
These technicians can choose to work for any OEM or join the Maruti Suzuki service network after completing the course. This upskilling programme is strategically significant for encouraging the adoption of BEVs in India. Strong hybrid cars will also gain from the high-voltage training, illustrating the complementary nature of the two technologies.
Maruti Suzuki plans to introduce four electric vehicles in India by 2030. The first EV, the E Vitara, is set to launch in September, with three more models expected to follow by the end of the decade.
Second-year ITI students can enrol in the current training programme, which covers important subjects like the basics of EVs and HEVs, safe handling techniques for high-voltage systems, the use of specialised tools and equipment, and best practices for system maintenance.
Additionally, Maruti Suzuki supports this creative endeavour by providing training tools and equipment as well as specialised skill enhancement programmes for ITI faculty through train-the-trainer sessions.
Maruti Suzuki hopes to uphold its reputation for reliable service by training a new generation of skilled technicians, guaranteeing that it has the manpower needed to support its upcoming automobiles. According to a senior industry observer, this project is a prime example of a successful collaboration between business and academia.
Because Maruti understands that “winning the customer goes beyond creating a product; it involves building a robust infrastructure,” market analysts see the company’s technician training programme as a calculated strategic move.
